L'IA façonne ce que vous voyez en ligne, des recommandations Steam aux flux d'actualités et résultats de recherche. Gouvernements et plateformes collectent les données des utilisateurs pour personnaliser les expériences, soulevant des questions sur les agendas cachés des algorithmes. Big Brother Is Shaping You explore la collecte de données, leur analyse et leur impact concret sur les interactions quotidiennes en ligne.
Ce jeu indie PC dure de 30 minutes à une heure, avec du contenu additionnel possible selon les retours. Les joueurs se confrontent à ces enjeux de vie privée et d'influence de l'IA via des problématiques présentées. Il captive ceux qui s'interrogent sur l'effet de la personnalisation numérique sur leurs opinions personnelles.
"Why would the government waste their time and money spying on an innocent nobody like me?" Most people asked themselves something like this when the PRISM program was exposed in 2013. Indeed, the government probably has neither the interest nor the manpower to monitor everyone. But what about AI agents?
You can only see what AI allows you to see.
Even before online platforms give your privacy to the NSA, what can it do with private information?
Personalized customization.
You can see Big Brother Is Shaping You on your Steam home page while others can't because Steam's AI speculates that you might like this game based on your play history and purchasing habits.
Your news feed features articles related to offline games that others don't see.
On shopping websites, you see ads for video game consoles where others see sneaker ads.
These days, it's hard to find a site that doesn't feature some degree of personalized customization. Now everyone sees the world differently.
When everything you see is determined by an AI, do you think it will customize your experience based on your needs... or will the things you see be chosen by a hidden agenda?
Will news platforms intentionally hide critical comments from you?
When you search for a product on a shopping platform, what items do algorithms want you to buy – and how will search results be arranged to maximize the chance you make a purchase?
Do you use search engines?
Do search engines really list all the relevant results?
How do they determine the order to display them in?
Couldn't they bury something interesting after the first 100 pages of results?
Do intelligent ad blockers only block ads?
Do intelligent news filters only filter out falsehoods?
...
So when user data from all online platforms is given to the NSA, what could they do with it using AI?
Big Brother Is Shaping discusses all of these issues: how your data is collected, how it is analyzed, and how this can affect you.
The game currently takes 30 minutes to an hour to play, and more content could be added in the future depending on player feedback.
P.S.: The preceding text was entered by voice input software.(accuracy rate>95%).
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English translation: @Smorky&May @Mano @WhisperGames
